Affiliate Partner Program

Affiliate Partner Program is designed for founders and operators who know their offer converts, but haven’t fully leveraged affiliates to scale it. Instead of guessing at commission structures or chasing low-quality partners, this program gives you a clear, performance-focused system to bolt onto your existing funnel. What you get: a structured framework to design or refine your affiliate program, including guidelines on positioning your offer for partners, building an attractive (but sustainable) commission model, and setting up clean tracking and attribution.

You also get practical templates for outreach, onboarding and communications, plus swipe assets you can adapt for your affiliates so they promote you accurately and consistently. How it helps: the program is built to fix common funnel weak points that appear once you start scaling through partners—misaligned incentives, inconsistent messaging, and traffic that doesn’t convert. By standardising your recruitment criteria, activation process and promo assets, you increase the quality of referrals while keeping control over brand, margins and customer experience.

Because it’s performance-driven, the Affiliate Partner Program is especially useful if you want to grow top-of-funnel volume without bloating ad spend. It’s suitable for SaaS, digital products, info products and membership offers where LTV and retention matter. Hosted on Whop, it sits inside an ecosystem already used by digital-first businesses, making it straightforward to implement, test and iterate alongside the rest of your growth stack.